Privacy Policy

Last updated: March 20, 2026

File Processing

Your files never leave your device. All HEIC conversion happens entirely in your web browser using WebAssembly (WASM) technology. We do not upload, store, access, or process your files on any server. We have no servers capable of receiving file uploads — the conversion is genuinely 100% client-side.

Data We Collect

Analytics (Google Analytics 4)

We use Google Analytics 4 to understand how visitors use our site. This collects:

• Pages visited and time on site
• Device type, browser, and operating system
• Approximate geographic location (country/region level)
• Referral source (how you found us)

Google Analytics does not collect personal information or track individual users across sites. We use this data solely to improve our tools and content.

Advertising (Google AdSense)

We display advertisements through Google AdSense. Google and its advertising partners may use cookies to serve ads based on your prior visits to this site or other websites. You can opt out of personalized advertising by visiting Google's Ads Settings.

Cookies

We use cookies for:

• Analytics: Google Analytics cookies to measure site usage
• Advertising: Google AdSense cookies for ad personalization

We do not use cookies for tracking your file conversions or any tool usage.

Data We Do NOT Collect

• Your files, photos, or images (they never leave your browser)
• Personal information (name, email, address)
• Conversion history or file metadata
• Account data (we don't have accounts)

Third-Party Services

• Google Analytics 4 — Google Privacy Policy
• Google AdSense — Google Ad Technology Policy
• Cloudflare Pages (hosting) — Cloudflare Privacy Policy

GDPR & CCPA

Since we don't collect personal data beyond analytics cookies, there is minimal personal data to manage. However, you have the right to:

• Opt out of analytics tracking (use browser's "Do Not Track" setting)
• Opt out of personalized ads (Google Ads Settings)
• Request information about data collected (contact us)

Children's Privacy

Our service is not directed to children under 13. We do not knowingly collect data from children.

Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with an updated "Last updated" date.

Contact

For privacy questions, contact us at privacy@heictopng.com.